Is Mobile SMS Marketing?
There are about 6.8 billion people on this planet and about 4.5 billion of them have cell phones or selular.Mobile marketing allows your business to advertise directly to your customers through their mobile devices or cell. Mobile SMS (Short Message Service) marketing provides a new opportunity to reach your customers directly. This can increase the revenue of your business and help to build your brand by increasing perception in the market. Your business will stand out and your relationship with your customers now have a new communication channel: Text messages! SMS mobile marketing is highly personalized, interactive and make an immediate impact. When used to supplement or other promotional services, SMS marketing has proven to be very effective and will generate increased sales for your business.
Why Marketers Love Marketing Cell Phone
• Budget - SMS Marketing can reach large numbers of people with a very low cost.
• Response Rates - Up to 15% of recipients respond to marketing messages.
• Remember Rates - Up to 75% of the recall means that the receiver remembers the message is clear that increasing the response rate.
• Strong ROI - There are huge profits on investment with SMS marketing.
• Effortless - With appropriate services, mobile marketing is the effort and very rewarding.
Mobile Marketing Reaches Into Our Personal Lives
• Immediately - Marketers put their brand in the hands of their customers or target audience.
• 2-Way - Communication is easily accessible as it creates opportunities direct dialogue with customers easily.
• Target - Can be customized to target specific demographics (age, sex, location etc.)
• Effective - Acquire more business for less out of resources such as time and money.
• Cross-Media - Mobile messaging can be integrated with other forms of media.
• Viral Customers can directly forward and share your message with others. Depending on the service you use, you can send text messages at a fraction of the cost of statistical tradisional.Menurut media industry average of 94% of SMS messages are read. Mobile marketing is a unique way to build your brand and nurture relationships. Mobile marketing is fast and easy, and because of the rules surrounding the industry is mostly free of spam.
The Power of SMS Marketing Campaign
This is a campaign in which you are actively involved in collecting phone numbers using the keyword sent to a short code, which adds a number of customers to the database platform of your message. Once numbers are collected, then you can set up a special promotion or special offer update and send mass messages to potential repeat customers. Customer's phone number can be collected easily either through an online survey site, an opt-in form or offline using a form of customer loyalty, etc. This exciting sweepstakes and how easy it is! It is however very important that customers are aware that their numbers were being collected and used for future communications and that they are given the opportunity to opt-out at any stage they feel comfortable. Customer must authorize volunteers and their numbers, if the company could face large fines.
Creating short codes Building Business Easy
Short codes are special shortened phone number that customers can use to engage and interact with you. They are usually 5 or 6 digits. They are recognized globally by the wireless carriers, so it does not matter where in the world you live. Short codes allow customers to opt-in to certain business marketing database. Short codes can be placed on websites, offline advertising etc. When a customer saw it and are interested in receiving the benefit or value of the company's communications 'subscribe' to use this code. Customers are always given the option to 'opt-out' whenever they want. This is to comply with the law based retail license.
Effective Sample SMS Mobile Marketing
This is a particular ad to a DVD shop online. "Get 15% discount on your next purchase by joining our VIP Club Simply text! DVDs to the short number 41513 and get 15% off special coupon that must be incorporated into the next purchase order form. You will receive valuable information on our latest releases and exclusive offers on your phone screen. " (Note the short code in red) If you are interested in learning more in-depth knowledge and training in Profit SMS mobile marketing, will have a material Clicking more details coming soon!
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